Each NFT will unlock an intimate story behind his triumphs, narrated by Digital Jack, the 38-year-old’s digital twin Jack Nicklausand include exclusive real-world experiences, merchandise, autographed memorabilia and a pass into the Golden Bear’s metaverse.
SAN FRANCISCO, December 12, 2022 /PRNewswire/ — Nicklaus company and soul machines have announced the historic debut of an exclusive NFT collection that celebrates the legacy of Jack Nicklaus, reborn in web3. The collection consists of 18 tokens, each containing a 30-second video by Digital Jack telling the story of one of them Jack Nicklaus’ 18 championship wins. Owners have the opportunity to become a founding member of the Golden Bear Club: an NFT initiative connecting superfans with exclusive digital and real-world experiences, with Digital Jack at the core. Owners can register for the NFT through the office Golden Bear website and premint. Fans can unlock and own memories via the Digital Jack NFT Jack Nicklausthe greatest golfer of all time and the world’s first athlete with an autonomously animated, AI-driven digital twin using Soul Machines’ cutting-edge technology.
The NFT Collection, which is maintained by Nicklaus Companies on an ongoing basis, will be launched on Aspen NFT Marketplace with negotiable terms and conditions in the chain. Additional purchase benefits include signed memorabilia, exclusive Jack Nicklaus® Goods and an invitation to the Jack Nicklaus International Invitational Tournament Experience 2023: consisting of VIP hospitality tickets and two days of 18-hole rounds of golf at a Jack Nicklaus-designed signature golf course worth $15,000.
The NFT Collection is the latest evolution of the Nicklaus Companies’ partnership with Soul Machines, the pioneering company pioneering the creation of autonomously animated digital celebrities in the metaverse and digital worlds of today. As of 2021, Soul Machines, in partnership with Nicklaus Companies, created Digital Jack, an autonomously animated digital version of Jack Nicklaus, reimagined as a 38-year-old man at the championship pinnacle of his record-breaking golf career. Now Soul Machines is using its deep tech research and advanced motion capture technology to transform Digital Jack’s authentic likeness, facial movements and behaviors for each of the 18 NFTs in the collection.
“When Jack and I first became partners, a key focus of our mission was to institutionalize the brand and enhance its legacy for future generations,” he said Howard Milstein, Executive Chairman of the Nicklaus Companies. “Soul Machines and Gregory Cross are world leaders in this innovative technology. Our recent collaboration not only improves the way Jack’s fans connect with him today, but also opens the door to a new generation of sports lovers who want to learn golf from the best golfers have ever played.”
“We’re excited to build on our partnership with the Nicklaus team and expand the capabilities of our AI technology across both the blockchain and the metaverse,” he said Gregory Cross, CEO of Soul Machines. “This NFT collection expands Digital Jack’s reach by providing access to his memories, wisdom and charisma on a global scale, and furthers Soul Machines’ goal of providing unique, personal user experiences in our increasingly digital world.”
Soul Machines, founded in 2016 by a serial tech entrepreneur Gregory Cross and Oscar winners Markus Sagar, brings avatars to life in the form of autonomously animated 3D digital people. Harnessing groundbreaking AI technology, Soul Machines aims to improve the way we work, play, and engage with the metaverse by creating amazingly lifelike digital humans with auditory and visual perception and the ability able to react with gestures and movements, to perceive and to interact with people. Soul Machines’ digital people deliver highly personalized branded experiences for global companies including NESTLÉ® TOLL HOUSE®P&G, Twitch and The World Health Organization, while redefining entertainment and fan engagement through prominent digital twins, including Carmelo Anthony, Jack Nicklaus and Markus Tuan. Whether it’s creating a digital ambassador or influencer for a brand in the Metaverse, or opening up new avenues for celebrities to connect with their fans, Digital People by Soul Machines adds a uniquely immersive element to human interaction, to enhance experiences in the metaverse and today’s digital worlds. For more information visit
For over 50 years, the mission of the Nicklaus Companies and its predecessors has been to enhance the golfing experience and provide quality branded products and services worldwide that reflect the high standards established in the career and life of their founder. Jack Nicklaus.
Nicklaus Companies’ businesses include golf course design, golf and real estate community development, and global marketing and licensing of lifestyle products under the Icon brand Jack Nicklaus® and Golden Bear® Brands.
Recognized as the world leader in golf course design, Nicklaus Design has designed over 430 golf courses worldwide open to play in 45 countries and 40 US states.
in 2007, Jack Nicklaus partnered with Howard Milstein to drive the growth of these businesses and expand the established brands into new businesses. In addition to institutionalizing the Nicklaus brands for the future, Milstein has established a personal philosophy of “A brand that gives back”; with products and partners committed to donating to help the Nicklaus Children’s Health Care Foundation and other charities.
As a leading entrepreneur in the golf industry, Milstein has also created 8 o’clock Golf, a family of companies that also includes GOLF Magazine and, Miura Golf, Club Conex, True Spec Golf, Chirp, 3’s and GolfLogix. All share a common mission to help players of all levels enjoy the game more.
The Nicklaus Companies team is proud to leverage the brand’s successful heritage to achieve excellence, growth and social good.
For more information, see
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SOURCE Soul Machines
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